Design Frontiers

Sponsored by

A day long design sprint hosted in collaboration with Sony.

May 19, 2019 @ Qualcomm Room, JSOE

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About

Design Frontiers is an event consisting of a design sprint and accompanying lightning talks. The event will increase cross collaboration of students across multiple disciplines, and show UC San Diego students, through a hands on experience, how user centered design can apply to various fields. This quarter we will focus on the field of consumer electronics; specifically on TVs and displays.

Speakers

Yuko Nishikawa

Director of Human Factors Engineering
Sony Electronics

Tracy Barnes

Staff Human Factors Engineer
Sony Electronics

Lindsay Miller

Staff Human Factors Engineer
Sony Electronics

Talks

Who We Are, How We Work

Meet our teams in San Diego and Tokyo, and learn how we work globally to design new features for Sony's TVs.

User Centered Design

We'll walk you through our user centered design process (researching, thinking, prototyping, testing, and iterating) as your foundation going into design sprints.

Fill the world with emotion through Sony's TVs

How do our customers engage with TVs and other displays now and in the future? We'll share some of our findings so you can do what we do, always going back to the research as you design.

Schedule

10:30am

Check In

11:00am

Intro

11:30am

Lightning Talks

12:00pm

Working Lunch

1:00pm

Design & Prototype

5:00pm

Presentations & Feedback

6:00pm

Closing

6:30pm

Networking Session (for Design Frontier's Attendees)

Design Frontiers participants will have an opportunity to network with designers and human factors engineers from Sony Electronics, showcase their resumes and portfolios, and ask about career paths. Hors d’oeuvres and refreshments will be provided!

Frequently Asked Questions

What is Design Frontiers?

Design Frontiers is an event consisting of a design sprint and accompanying lightning talks. The event will increase cross collaboration of students across multiple disciplines, and show UC San Diego students, through a hands on experience, how user centered design can apply to various fields. This quarter we will focus on the field of consumer electronics; specifically on TVs and displays.

Where will the event be?

The event will take place in the Qualcomm Room at the Jacobs School of Engineering at UC San Diego.

What is a design sprint?

A design sprint is an interactive process where participants have the opportunity to collaborate and use design thinking principles to rapidly innovate solutions to a given task under a time constraint.

What is design thinking?

Design thinking is an ideology that advocates for a people-centered approach to innovative problem solving. The design-thinking process comprises of the key stages of empathizing, defining, ideating, prototyping, testing, and implementing.

Why should I attend?

  • You will have the opportunity to hear from professionals and learn about how design thinking is applied in industry.
  • You have the opportunity to network with professionals from the industry and like-minded peers
  • You will gain valuable feedback on your design work from professionals
  • You can start a project that may end up on your portfolio.

Who will be attending?

Attendees are expected to be UCSD students from the undergraduate community, graduate students, professors, industry professionals and more.

Where can I find parking on the day of the event?

You can find parking at the Gilman Parking Structure.

Will there be food?

Yes, we will be providing lunch and plenty of snacks throughout the day.

What is the networking session? Is is open to everyone?

At the end of Design Frontiers participants will have an opportunity to network with engineers from Sony Electronics, showcase their resumes and portfolios, and ask about career paths. Hors d’oeuvres and refreshments will be provided!

This networking session is open exclusively to Design Frontiers participants. (You must participate in the full day event in order to attend the networking session)

A Look Back

Spring 2018, Illumina

We collaborated with Illumina, a cutting-edge biotech company based in San Diego, to explore how we can enhance medical interfaces and technologies.

Learn More

Winter 2018, Education

Learn about our first Design Frontiers, which was focused on creating digital educational experiences!

Learn More

Partners

Sony The Design Lab

Join us at Design Frontiers

May 19, 2019 @ Qualcomm Room, JSOE




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